Grow data collection at an unprecedented scale
With Salesfire’s data capture technology, you can capture more first-party data than ever before. Ensure you remain connected to your customers in a world of privacy-first marketing with on-site solutions that engage your website visitors and grow your subscriber lists.
Grow data collection at
an unprecedented scale
With Salesfire’s data capture technology, you can capture more first-party data than ever before. Ensure you remain connected to your customers in a world of privacy-first marketing with on-site solutions that engage your website visitors and grow your subscriber lists.
Maximise data collection
Timing is everything. Our data capture technology is engineered to activate at the most impactful moments in the on-site journey. By strategically deploying campaigns, you can gather valuable customer data like email addresses and phone numbers. This method increases both the quantity and quality of data collected, providing you with actionable visitor information that drives your retargeting strategies forward.
Track and profile more visitors than ever before
By identifying more users through our advanced data capture technology, we can precisely track and profile visitors across your store and build detailed customer profiles. Through a deeper understanding of intricate on-site behaviours, our solutions intelligently segment audiences and pinpoint key engagement opportunities, further enhancing opportunities for tailored retargeting communications.
Collect more first-party data
of customers are willing to share their email address for a small incentive.
3x
increase in email data capture using on-site messaging.
41%
of new data entries go on to submit their phone number.
Optimise your retargeting efforts
Capturing detailed first-party data and building profiles through behavioural insights allows online retailers to significantly boost the effectiveness of their retargeting efforts. Integrating this enriched data into your email marketing, SMS marketing and Google Ads efforts means you can tailor your marketing campaigns to a user’s specific interests and buying behaviours.
Why data capture is essential for your business
Consent-based data in privacy-led marketing
With consumer attitudes towards online privacy changing, capturing first-party data becomes essential. Direct, consent-based data collection that aligns with engagement strategies and customer preferences enhances trust and personalisation and trust in your brand.
Build GDPR-compliant subscriber lists
Utilise data-capture technology to grow GDPR-adherent subscriber lists and collect key information from your visitors. These insights allow you to build detailed customer profiles, helping you tailor your marketing efforts with trust and compliance.
Personalise customer experiences
First-party data is the gateway to tailored customer experiences. From personalised product recommendations to customised email campaigns, leveraging your customer data enables you to serve customers the content that will capture their interest.
Optimise marketing spend
By targeting only the most relevant audiences, you’ll reduce overall spending whilst boosting ROI, ensuring that your marketing budget is spent on those most likely to engage and convert.
Enhance retargeting campaigns
Integrate your rich first-party data insights into your retargeting strategies to reach customers with messages that convert.
Segment your audience
Utilise powerful segmentation features to send hyper-personalised messages based on the data you have collected from visitors. This targeted approach allows you to anticipate shopper interests and adapt your strategy to meet customer needs.
Godiva case study
“Working with Salesfire has been a game-changer for us at Godiva Chocolates UK. Their dedication to enhancing our online presence and boosting conversion rates is unmatched.
“Our recent collaboration focused on maximising customer data acquisition and Salesfire’s data capture technology surpassed all expectations with their tailored solutions and utilisation skills.”
Yiğit Işık,
eCommerce Team Lead
Book a demo of our data capture technology now
One of our eCommerce experts will show you around our On-Site Messaging tool and discuss how you can personalise the online customer experience.
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