Articles

Discover how defining your brand identity helps build stronger customer relationships and attract loyal customers.

The importance of retaining customers is undeniable. Discover how you can improve your retention strategy with the help of social proof and user-generated content. 

Find out how your average order value can provide insight into the buyer’s journey and customer habits, and the value personalised search and discovery experiences can bring to boost AOV.

Learn how you can enhance your post-purchase experience to establish a base of returning customers.

Discover six conversion-focused design tactics that you can implement right away. Following data-led, best practices to set you up for the best possible chances of success.

Discover how AI is driving the digital reinvention of customer loyalty by improving the product discovery experience on eCommerce sites. 

Without a doubt, artificial intelligence is changing the way consumers search for and discover products. Find out how AI can make the product discovery experience easier and more effective.

Discover the importance of great customer experiences to build customer loyalty and ensure business growth.

In-app shopping is at the forefront of the evolving mCommerce industry. Let’s take a look at what has caused the year-on-year rise of in-app shopping.