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The Ultimate Black Friday Playbook for 2024

Discover data-driven insights and actionable steps for Black Friday success

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Check out this guide to learn:

  • How behavioural patterns and consumer trends can inform your approach to Q4
  • Tactics to maximise data capture in the peak shopping season
  • How to communicate with customers over the Black Friday period
  • How to re-engage shoppers with targeted marketing campaigns

Unlocking Black Friday Potential

  • As Black Friday traffic continues to grow, this period presents crucial revenue opportunities for retailers across the industry. 

     

    To thrive during the sales season, brands should focus on maximising data collection, staying informed of consumer trends, and driving growth.

     

    To help you succeed, we've analysed last year's behavioural data and transformed it into actionable insights for your 2024 seasonal strategy.

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Black Friday eBook Pages
Black Friday eBook Pages

Are you ready to uncover the key to Black Friday success?

Download the guide today